Salty Social Media Vocabulary: CxD is the New Brand

Salty Social Media Vocabulary: CxD is the New Brand

Welcome back to another edition of Salty’s Social Media Vocabulary. Instead of our regular list of vocab words, we’re going to discuss customer service design, a topic that’s near and dear to us (and most successful brands). We’ve talked about customer experience design before, and we’d like to expand on how CxD should be a…

Salty Social Media Vocabulary: ‘Thou Shalt Not’ Edition

Salty Social Media Vocabulary: ‘Thou Shalt Not’ Edition

Every Tuesday we share a few social media vocabulary words from the social media and digital marketing world. This week we’ve decided to switch things up a bit and specifically share a few phrases and ideas that brands should not use. Of course employing any of the following phrases depends heavily on your brand voice:…

Content Package – What do I do with my social media content?

At the marketing workshop on Saturday we talked about a content package, here’s a little reminder for you to share. Step 1: Write a super SEO’d and engaging piece Step 2: Embed a great SEO’d video and/or photo *don’t forget the alt-tags and descriptions Step 3: Pull out 3 sentences that make good tweets and…

Social Media Marketing LIVE Workshop

Social Media Marketing LIVE Workshop

Social Media Marketing, SEO, and Fun at Spring’s Marketing Workshop On Saturday, October 14th, we had an amazing Social Media Marketing Workshop at Spring, where we covered the latest in: Search Engine Optimization Social Media Marketing Automation with Salty Waffle Online marketing tools Personal SEO Location-based content Keyword Strategy Tips and tricks to boost your rankings And as…

Social for Kids

Did you know that some lemonade stands are on yelp and Foursquare?! Social media savvy mini-preneuers are taking their hustle social. This summer set your kid up right with all the location based apps to promote their biz! Google, Yelp, and Foursquare are a good start. Happy hustling kiddos! >

New Book in Progress on How to Successfully do Business Around the World as a Woman

We are working on a collaboration lead by myself, Nicole Donnelly, to give you insight into various traditions, norms, and success tips for each country that we cover. As a western woman there are many surprises that I’ve encountered doing business around the world. I’ve always felt like a global citizen and have had a…

Going Viral

For anybody to say that their customer acquisition strategy is for their content to go viral is like my daughter saying that I can simply go to the ATM when I need more money. There’s a lot of work that goes on to get the money in the bank so that I can withdraw when…